Digital Asset Management | Academy Get ahead with a unique editorial that focuses on the creative insights, design best practices, marketing, and technology. Wed, 08 Jun 2022 11:12:04 +0000 en-US hourly 1 https://wordpress.org/?v=5.9.10 Why Your On-Demand Company Needs a Digital Asset Management System https://rocketium.com/academy/digital-asset-management-system-benefits-for-e-commerce/ https://rocketium.com/academy/digital-asset-management-system-benefits-for-e-commerce/#respond Thu, 20 Jan 2022 11:44:16 +0000 https://rocketium.com/academy/?p=12655 Digital asset management systems are critical for e-commerce and on-demand companies. Whether you are in the fashion, pharma, groceries, food delivery, or ride-sharing space, the best digital asset management tools help you deliver the right message at the right time. This is critical for building brand recall and driving conversions.  It calls for creating variations […]

The post Why Your On-Demand Company Needs a Digital Asset Management System appeared first on Academy and was written by Rethin Vipinraj.

]]> https://rocketium.com/academy/digital-asset-management-system-benefits-for-e-commerce/feed/ 0 Safeguarding Intellectual Property with Digital Asset Management Platforms https://rocketium.com/academy/safeguarding-intellectual-property-with-digital-asset-management-platforms/ https://rocketium.com/academy/safeguarding-intellectual-property-with-digital-asset-management-platforms/#respond Fri, 30 Oct 2020 08:28:22 +0000 https://rocketium.com/academy/?p=9457 Most brands focus on the technical benefits of a Digital Asset Management system, such as the ability to create, manage and organize digital assets. This is understandable, considering how crucial a DAM system has become to businesses across various sectors.  The increasing complexity of Digital Asset Management requires a solid understanding of how to use […]

The post Safeguarding Intellectual Property with Digital Asset Management Platforms appeared first on Academy and was written by Ayush Parti.

]]> https://rocketium.com/academy/safeguarding-intellectual-property-with-digital-asset-management-platforms/feed/ 0 The state of DAM in 2021 and beyond https://rocketium.com/academy/the-state-of-dam-in-2021-and-beyond/ https://rocketium.com/academy/the-state-of-dam-in-2021-and-beyond/#respond Wed, 21 Oct 2020 19:11:00 +0000 https://rocketium.com/academy/?p=9302 The year 2020 had its own plan which no one saw it coming. The businesses had no strategy in place or time to adapt to the new normal. The challenging times saw most of the brands undergo digital transformation almost overnight. The hardest questions such as collaboration in a new remote-first world to moving the […]

The post The state of DAM in 2021 and beyond appeared first on Academy and was written by Vineetha.

]]> https://rocketium.com/academy/the-state-of-dam-in-2021-and-beyond/feed/ 0 5 things to look at when considering a DAM solution https://rocketium.com/academy/5-things-to-look-at-when-considering-a-dam-solution/ https://rocketium.com/academy/5-things-to-look-at-when-considering-a-dam-solution/#respond Thu, 15 Oct 2020 17:12:00 +0000 https://rocketium.com/academy/?p=9225 The pandemic has forced brands to go digitally native. Adopting the digital-first approach while also maintaining a strong foothold offline for when things go back to normal is anything but simple. Every brand with a multitude of channels to target, both online and offline, face a challenge to be consistent with their brand storytelling. Coming […]

The post 5 things to look at when considering a DAM solution appeared first on Academy and was written by Vineetha.

]]> https://rocketium.com/academy/5-things-to-look-at-when-considering-a-dam-solution/feed/ 0 Creative Assets – The secret to maximized ROI from campaigns https://rocketium.com/academy/creative-assets-roi/ https://rocketium.com/academy/creative-assets-roi/#respond Wed, 09 Sep 2020 22:28:09 +0000 https://rocketium.com/academy/?p=8293 Traditionally engaging an audience with a campaign would require just smart copywriting. But, the world has moved on, and consumer expectations have evolved with a shortened attention span. Besides, creative assets play a crucial role in maximizing the campaign engagement rate. Great visuals help organizations not just to stand out from the noise but also […]

The post Creative Assets – The secret to maximized ROI from campaigns appeared first on Academy and was written by Vineetha.

]]> https://rocketium.com/academy/creative-assets-roi/feed/ 0 5 benefits of DAM software in Creative Project Management https://rocketium.com/academy/5-benefits-of-dam-software-in-creative-project-management/ https://rocketium.com/academy/5-benefits-of-dam-software-in-creative-project-management/#respond Thu, 03 Sep 2020 17:37:50 +0000 https://rocketium.com/academy/?p=8211 Generating media assets for brands (such as photos, videos, and banners) is one of the most important functions of every creative professional. Creative project management involves managing creatives, setting deadlines, and ensuring that every team member’s work is done to perfection. Innovative solutions have been developed in order to curate, store, and centralize all media […]

The post 5 benefits of DAM software in Creative Project Management appeared first on Academy and was written by Ayush Parti.

]]> https://rocketium.com/academy/5-benefits-of-dam-software-in-creative-project-management/feed/ 0 5 key benefits of using a cloud digital asset management system https://rocketium.com/academy/5-key-benefits-of-using-cloud-based-digital-asset-management/ https://rocketium.com/academy/5-key-benefits-of-using-cloud-based-digital-asset-management/#respond Wed, 26 Aug 2020 01:02:47 +0000 https://rocketium.com/academy/?p=8148 Digital technologies have reshaped the way organizations performed business time and time again. Companies irrespective of their size adopt technologies that streamline their workflow and accelerate business productivity. We’ve come a long way from managing and tracking end to end operations on spreadsheets. Multiple automation tools have taken the stress away from creating, maintaining, and […]

The post 5 key benefits of using a cloud digital asset management system appeared first on Academy and was written by Vineetha.

]]> https://rocketium.com/academy/5-key-benefits-of-using-cloud-based-digital-asset-management/feed/ 0 How DAM addresses the digital asset chaos in high-growth enterprises https://rocketium.com/academy/dam-organizes-digital-asset-chaos-in-high-growth-enterprises/ https://rocketium.com/academy/dam-organizes-digital-asset-chaos-in-high-growth-enterprises/#respond Tue, 18 Aug 2020 19:00:13 +0000 https://rocketium.com/academy/?p=7915 Ever since the dot-com boom, all kinds of digital media have become a part of our daily lives. This digital media boom can be a goldmine for marketers if used right. Creatives such as photos, videos, podcasts, interactive ads, and much more have been on the rise. However, it’s not an easy task for marketers […]

The post How DAM addresses the digital asset chaos in high-growth enterprises appeared first on Academy and was written by Cyndhia.

]]> https://rocketium.com/academy/dam-organizes-digital-asset-chaos-in-high-growth-enterprises/feed/ 0 Dropbox alternative to better manage the media files at an organizational level https://rocketium.com/academy/dropbox-alternative-to-better-manage-the-media-files-at-an-organizational-level/ https://rocketium.com/academy/dropbox-alternative-to-better-manage-the-media-files-at-an-organizational-level/#respond Sat, 08 Aug 2020 16:17:03 +0000 https://rocketium.com/academy/?p=7857 Have you ever found it difficult to find a file or forgot where you stored it?  Has your sales team used an older version of your creatives despite having many new versions?  Do they sound familiar? Well, you’re not alone.  On average, about 10,000 files get lost and about 78% of the assets remain unused. […]

The post Dropbox alternative to better manage the media files at an organizational level appeared first on Academy and was written by Cyndhia.

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